No enterprise wants to limit the number of customers that can sign up for its Web-based services nor would it want to sacrifice the ability to add new features or functionality for fear of breaking the site or losing competitive advantage. The problem comes when the cost and risk of adding additional capacity to handle growing loads, without incurring performance and availability penalties, climbs at an unforeseeable rate. That is why it’s imperative for any Web-based organization to learn about the distributed caching technology and Oracle Coherence Data Grid technology to combat the increasing demand on the database.