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Enterprise Java Research Library
Business of Information Technology  >  Business Processes  >  Marketing  >  
Campaign Management
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Most Popular Campaign Management Reports

LendingTree: Direct Marketing Wins...with Enterprise Campaign Management

sponsored by Aprimo, Inc.

Enterprise Marketing Management (EMM): Effectively Strategize and Execute Marketing Activities

sponsored by Aprimo, Inc.

6 Simple Solutions for Measuring Marketing Performance

sponsored by Aprimo, Inc.
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Sol Melia

CASE STUDY:   Posted: 05 Dec 2008 | Published: 05 Dec 2008
Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process.
Get This Now
 by Infor


Infor Outbound Marketing - Best Practices for Working with Very Large Campaigns

WHITE PAPER:   Posted: 05 Dec 2008 | Published: 05 Dec 2008
This white paper outlined several best practices that will dramatically improve the performance and usability of the system when working with very large campaigns.
Get This Now
 by Infor


LendingTree: Direct Marketing Wins...with Enterprise Campaign Management

CASE STUDY:   Posted: 07 Nov 2008 | Published: 06 Nov 2008
Since implementing the Aprimo system and subsequently moving the control of campaign execution to the direct marketing department, LendingTree has noticed a radical uptick in campaign volume and efficiencies.
Get This Now
 by Aprimo, Inc.


Enterprise Marketing Management (EMM): Effectively Strategize and Execute Marketing Activities

WHITE PAPER:   Posted: 20 Jun 2008 | Published: 01 Oct 2007
An EMM application can lead marketers through a process of translating a creative/business strategy into a concrete set of marketing outputs.
Get This Now
 by Aprimo, Inc.


6 Simple Solutions for Measuring Marketing Performance

WHITE PAPER:   Posted: 20 Jun 2008 | Published: 01 Dec 2007
EMM delivers to a future vision where marketing has one platform like the operational backbone of a company which uses ERP or a sales/services organization which uses CRM.
Get This Now
 by Aprimo, Inc.


The Deliverability Top Ten

PRODUCT LITERATURE:   Posted: 29 Aug 2004 | Published: 01 Aug 2004
Here are the top 10 reasons for using ExactTarget solutions.
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 by ExactTarget


ExactTarget Integrated Solution

PRODUCT OVERVIEW:   Posted: 29 Aug 2004 | Published: 01 Aug 2004
ExactTarget software integrates seamlessly with your other best-of-breed applications, including: Customer Relationship Management (CRM) packages, Ecommerce systems, Enterprise Marketing Management applications, and other data sources.
Get This Now
 by ExactTarget


Overture Management

PRODUCT OVERVIEW:   Posted: 06 Jun 2004 | Published: 01 Jun 2004
Lazworld.com Overture management is simple - we manage all aspects of your search engine accounts - from term selection/submission to bid placement to campaign tracking and reporting.
Get This Now
 by Lazworld.com Inc.


Online Promotions

PRODUCT OVERVIEW:   Posted: 06 Jun 2004 | Published: 01 Jun 2004
Give us your marketing goals and we'll design a customized online promotion with web and email based sweepstakes, interactive contests, direct sale programs, coupons, and more.
Get This Now
 by Lazworld.com Inc.


Search Engine Management: Overview

PRODUCT OVERVIEW:   Posted: 09 May 2004 | Published: 01 May 2004
Lazworld.com search engine management is simple - we manage all aspects of your search engine accounts - from term selection/submission to bid placement to campaign tracking and reporting.
Get This Now
 by Lazworld.com Inc.


Online Media Buying

DATA SHEET:   Posted: 09 May 2004 | Published: 01 May 2004
Online media buying Lazworld.com will cost-effectively create, manage, and consolidate your interactive campaign through a single source.
Get This Now
 by Lazworld.com Inc.


NuEdge Customer Miner

PRODUCT OVERVIEW:   Posted: 16 Feb 2004 | Published: 13 Feb 2004
NuEdge Customer Miner delivers business relevant information to each end user in the format they need without taxing marketing and IT resources and without compromising data security.
Get This Now
 by NuEdge Systems


NuEdge Campaign Manager

PRODUCT LITERATURE:   Posted: 16 Feb 2004 | Published: 01 Feb 2004
NuEdge Campaign Manager provides you with the ability to understand each of your customers at an individual level.
Get This Now
 by NuEdge Systems


NuEdge Suite: Gaining the Edge

BROCHURE:   Posted: 16 Feb 2004 | Published: 01 Feb 2004
NuEdge Suite has integrated a proven campaign management solution with the full compliment of business intelligence tools from Business Objects® to provide a unique, focused, approach to marketing automation.
Get This Now
 by NuEdge Systems



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