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Lead Generation
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Why CRM? The Business Case for Customer Relationship Management

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6 Simple Solutions for Measuring Marketing Performance

sponsored by Aprimo, Inc.
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The Google/TechTarget Research Project

WHITE PAPER:   Posted: 25 Nov 2008 | Published: 18 Nov 2008
Google and TechTarget teamed up to research the usage and interactions between search and online media during the IT purchase process. This research offers insights on making the right choices of keywords and online content for your online marketing plan.
Get This Now
 by TechTarget


Sales Prospector Demo

SOFTWARE DEMO:   Posted: 03 Nov 2008 | Published: 31 Oct 2008
View this three-minute demo to learn how Oracle's Social CRM application, Sales Prospector, helps increase a salesperson's effectiveness by providing relevant information about existing and potential customers.
Get This Now
 by Oracle Corporation


5 Fast Payoffs from Investing in a Demand Generation Solution

WHITE PAPER:   Posted: 29 Sep 2008 | Published: 29 Sep 2008
This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation.
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 by Manticore Technology


MS Dynamics CRM Case Study: CRM Solution Helps Increase Sales by 30 Percent

CASE STUDY:   Posted: 26 Sep 2008 | Published: 26 Sep 2008
Find out how a Microsoft Dynamics CRM solution provided real-time tracking of inventory, leads, and account information and helped OXBO International increase sales by 30 percent.
Get This Now
 by Microsoft Dynamics


Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales

WHITE PAPER:   Posted: 19 Sep 2008 | Published: 19 Sep 2008
This paper examines how Sales and Marketing professionals are beginning to see they can use social media applications such as LinkedIn, Facebook, Myspace, Twitter and Jigsaw to do a better job of selling and marketing to their customers.
Get This Now
 by Oracle Corporation


6 Simple Solutions for Measuring Marketing Performance

WHITE PAPER:   Posted: 20 Jun 2008 | Published: 01 Dec 2007
EMM delivers to a future vision where marketing has one platform like the operational backbone of a company which uses ERP or a sales/services organization which uses CRM.
Get This Now
 by Aprimo, Inc.


CRM Your Salespeople Will Love

WHITE PAPER:   Posted: 26 Sep 2007 | Published: 01 Sep 2007
Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.
Get This Now
 by Oracle Corporation


Why CRM? The Business Case for Customer Relationship Management

WHITE PAPER:   Posted: 02 Mar 2007 | Published: 01 Jul 2006
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
Get This Now
 by Oracle Corporation


N-Contact

PRODUCT OVERVIEW:   Posted: 31 Aug 2004 | Published: 01 Aug 2004
N-Contact is a powerful web site lead capture solution that enables you to identify and interact with web site visitors - while they are still on your web site.
Get This Now
 by Netlert Communications, Inc.


LeadGenesys Platform: Product Overview

PRODUCT OVERVIEW:   Posted: 16 May 2004 | Published: 13 May 2004
The LeadGenesys Platform helps companies and agencies significantly lower the cost of lead generation. A single Platform account can be shared among Sales and Marketing teams to increase collaboration and improve enterprise-wide marketing efforts.
Get This Now
 by LeadGenesys


The GroupLink Approach: Collaborative Customer Engagement™

PRODUCT OVERVIEW:   Posted: 18 Mar 2004 | Published: 01 Jan 2004
Collaborative Customer Engagement is an essential step for making your company flexible enough to do business in the global economy.
Get This Now
 by GroupLink



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